Makeup Tips for Sensitive Skin: New Cosmetics for Dry Eyes

Overcoming Makeup Challenges for Individuals with Dry Eyes

In the ever-evolving world of beauty, a significant hurdle has emerged for many individuals: achieving the perfect makeup look while prioritizing eye health. As makeup enthusiasts perfect their techniques in applying winged eyeliner, layering mascara, and creating stunning smoky eyes, a rising concern is the prevalence of dry eye syndrome.
This condition, characterized by insufficient tear production or poor quality tears, forces many to rethink their makeup routines. Consequently, some may even choose to forgo makeup altogether due to the discomfort and irritation often associated with traditional products, emphasizing the need for specialized solutions that cater to sensitive eyes.

Unveiling the Vision of ÈYES ARE THE STORY: Integrating Science and Beauty

Leading the charge in this transformative beauty movement is ÈYES ARE THE STORY, a trailblazing brand dedicated to marrying scientific insight with innovative cosmetics. The inspiring journey of founder Amy Gallant Sullivan embodies her deep-rooted passion for both beauty and eye health, which stems from a rich family legacy in ocular advancements.

Growing up in a family of healthcare professionals, Amy was introduced to the complex field of ocular science from a young age. Her father, David A. Sullivan, served as an Associate Professor of Ophthalmology at Harvard Medical School, while her brother, Benjamin D. Sullivan, played a crucial role in the development of TearLab (now known as ScoutPro under Trukera Medical).
Additionally, her mother, Rose, an intensive care nurse, has personal insights into the challenges posed by dry eye disease (DED) and meibomian gland dysfunction (MGD).

This unique family background fostered discussions about dry eye and ocular surface disease (OSD) as a common topic at the dinner table.
However, it was during her active participation with the Tear Film & Ocular Surface Society (TFOS) that Amy recognized the urgent need for consumer products that prioritize ocular safety.

Discovering the Connection: Insights into Dry Eye Disease

A pivotal moment in Amy’s journey occurred when she learned that dry eye disease affects women at twice the rate of men. This prompted a crucial inquiry: What activities do women engage in more than men?
The answer was clear—cosmetics. On average, women utilize approximately 12 beauty products daily, while men typically use around six.

As Amy continued her investigation, she stumbled upon some startling revelations.
For instance, benzalkonium chloride (BAK), a common preservative found in glaucoma treatments, is also prevalent in numerous cosmetic items, including eye makeup.
Even more concerning, the concentration of BAK allowed in cosmetics is thousands of times higher than what is found in glaucoma medications, raising significant health concerns.

This alarming discovery sparked a profound two-decade research journey aimed at exploring the connection between cosmetics and dry eyes. The result? ÈYES ARE THE STORY—a groundbreaking line of cosmetics and skincare specifically tailored for individuals with sensitive eyes. Amy introduced the term “optocosmetics” to describe this revolutionary approach that seamlessly integrates beauty with pharmaceutical principles.

Deciphering Dry Eye Syndrome: Causes and Symptoms Explained

What exactly is dry eye syndrome, and why is it on the rise?
Dry eye occurs when the eyes do not produce enough quality tears to keep the eye surface properly lubricated or when the eyes struggle to retain moisture on their surface.
This condition can lead to a range of uncomfortable and often debilitating symptoms, which may include:

• Stinging or burning sensations in the eyes
• A gritty or sandy feeling in the eyes
• Redness and irritation
• Blurred vision that can affect daily activities
• Increased sensitivity to light
• Challenges with wearing contact lenses comfortably

Understanding the Complex Relationship Between Makeup and Dry Eyes

The connection between makeup use and dry eyes is intricate and multifaceted. Those alluring shimmering eyeshadows that we adore? The tiny particles from these products can infiltrate our tear film, leading to increased irritation and discomfort.
As for the mascara that enhances our lashes? It may contain bacteria that exacerbate eye discomfort. Moreover, the very act of applying and removing eye makeup can disrupt the delicate tear film, which is essential for maintaining eye moisture and overall health.

Identifying Factors That Heighten Women’s Risk of Dry Eyes

Women are particularly vulnerable to developing dry eyes due to a combination of factors. Hormonal fluctuations throughout life, especially during menopause, can significantly impact tear production levels.
The higher prevalence of autoimmune conditions, such as Sjögren’s syndrome, among women further exacerbates this issue. However, perhaps most relevant to our discussion is the increased use of eye makeup and the rising trend of wearing false lashes, both of which can disturb the fragile balance required for healthy eyes.